Delivery delays & Contact

DeliveryMaterials must be sent to : adweb@rossel.be

Delivery delays3 business days before start of the campaign for :
– Non Rich Media material (gif/jpg/png)
– Standard Rich Media material

5 business days before start of the campaign for :
– Take-over
– Advanced rich media material (expandable / overlayer / video)
– HTML5

8 business days before start of the campaign for :
– Rich media provider TAG (nb : for Cinenews and Out, we need https tags (SSL)
– Native advertising (Infeed / Outbrain / partnerzone)

Material broadcast planning– In case of specific delivery by creative, a planning must be sent with the material

Contact infosAdOperations : adweb@rossel.be
Koen Ardies – AdOperations – +32 (0)2 225 52 67
Philippe Vandermensbrugghe – AdOperations – +32 (0)2 225 52 67
Lionel Vanheuverzwijn – AdOperations – +32 (0)2 225 52 67
Gregory Braham – AdOperations – +32 (0)2 225 52 67
Michael Lemaire – AdOps & Design Manager – +32 (0)2 225 54 74

Websitehttp://www.rosseladvertising.be

General creative informations

Image Creatives– Image file may be delivered as GIF, JPG or PNG file format
– GIF may be animated or static, with maximum 3 loops within 15 seconds
- You may provide us images High Definition (resolution x2)

HTML5 Creatives– Do not use general html attributes (avoid body, head, …), It could affect our site's layout

ClickTag Integration in a HTML5 file :
- Into the 'head' :

<script type="text/javascript">
var clickTag = "http://www.mysite.com";
</script>

On your global div

<div onclick="window.open(window.clickTag)" style="cursor:pointer"> </div>

Video CreativesAll rich-media creatives may contain video
– Video length is maximum 30 seconds
– External video must be hosted on a streaming server/progressive download and/or rich media provider
– Video may not loop
– Play / Pause / Replay Buttons are recommanded
– Sound rules must be applied
– clickTAG rules must be applied

Optional attributes

Expandable creatives

– Each banner must have a backup image GIF/JPG/PNG
– Each banner must have a clickTAG for each external link
– Panel will expand on mouse-over action and close on mouse-out action
– A clearly labelled close button must be integrated in the expanded panel

Overlayer creatives

– Display time : 15 seconds
– Each banner must have a clickTAG for each external link
– Available formats : 500x400 px ; 640x480 px ; 800x600 px ; 1000x800 px ;
– A clearly labelled close button must be integrated in the overlayer

STANDARD

Leaderboard

Dimensions728 x 90 px
Optional attributes : expandable : 728 x 400 px

Weightmax. 100 kb

Devicedesktop & tablet
(smartphone : mobile banner 320x100)

Available on :

lesoir *	sudinfo	figaro	grenz- echo	rtl	20 minutes	passion santé	cinenews *	out *	rendez- vous	immo- vlan	gocar
✔	✔	✔	✔	✔	✔	✔	✔	✔	✔	✔	✔

Note: for newsletter, only gif/jpg and no counter pixel

STANDARD

Large Leaderboard

Dimensions840 x 150 px
Optional attributes : expandable : 840 x 400 px

Weightmax. 100 kb

Devicedesktop
(smartphone : mobile banner 320x100)
(tablet : leaderboard 728x90)

Available on :

lesoir *	sudinfo	figaro	grenz- echo	rtl	20 minutes	passion santé	cinenews *	out *	rendez- vous	immo- vlan	gocar
✔	✔	✔	✔	✔		✔	✔	✔	✔	✔	✔

STANDARD

IMU (Medium Rectangle)

Dimensions300 x 250 px (High Resolution : 600x500)
Optional attributes : expandable : 500 x 250 px (on the left)

Weightmax. 100 kb

Devicedesktop, smartphone & tablet

Available on :

lesoir *	sudinfo	figaro	grenz- echo	rtl	20 minutes	passion santé	cinenews *	out *	rendez- vous	immo- vlan	gocar
✔	✔	✔	✔	✔	✔	✔	✔	✔	✔	✔	✔

Note: for newsletter, only gif/jpg and no counter pixel

STANDARD

Skyscraper

Dimensions160 x 600 px
Optional attributes : expandable : 400 x 600 px (on the left)

Weightmax. 100 kb

Devicedesktop & tablet
(smartphone : mobile banner 320x100)

Available on :

lesoir *	sudinfo	figaro	grenz- echo	rtl	20 minutes	passion santé	cinenews *	out *	rendez- vous	immo- vlan	gocar
✔	✔			✔

STANDARD

Mobile Smartphone Banner

Dimensions320 x 100 px (High Resolution : 640x200)

Weightmax. 100 kb

Devicesmartphone

Available on :

lesoir *	sudinfo	figaro	grenz- echo	rtl	20 minutes	passion santé	cinenews *	out *	rendez- vous	immo- vlan	gocar
✔	✔		✔	✔		✔	✔	✔	✔	✔	✔

PREMIUM

TV Spot Leaderboard

Dimensions840 x 250 px
Optional attributes : expandable : 840 x 400 px

Weightmax. 100 kb

Devicedesktop
(smartphone : mobile banner 320 x 250)
(tablet : leaderboard 728x90)

Available on :

lesoir *	sudinfo	figaro	grenz- echo	rtl	20 minutes	passion santé	cinenews *	out *	rendez- vous	immo- vlan	gocar
✔	✔	✔	✔	✔		✔	✔	✔	✔	✔	✔

PREMIUM

Billboard

Dimensions970 x 250 px

Weightmax. 100 kb

Devicedesktop
(smartphone : mobile banner 320 x 250)
(tablet : leaderboard 728x90)

Available on :

lesoir *	sudinfo	figaro	grenz- echo	rtl	20 minutes	passion santé	cinenews *	out *	rendez- vous	immo- vlan	gocar
✔	✔	✔	✔	✔		✔	v	✔	✔	✔	v

PREMIUM

Halfpage

Dimensions300 x 600 px

Weightmax. 100 kb

Devicedesktop & tablet
(smartphone : mobile banner 320 x 250)

Available on :

lesoir *	sudinfo	figaro	grenz- echo	rtl	20 minutes	passion santé	cinenews *	out *	rendez- vous	immo- vlan	gocar
✔	✔	✔	✔	✔	✔	v	✔	✔		v	✔

PREMIUM

Large Rectangle

Dimensions468 x 400 px

Weightmax. 100 kb

Devicedesktop & tablet
(smartphone : mobile banner 320 x 250)

Available on :

lesoir *	sudinfo	figaro	grenz- echo	rtl	20 minutes	passion santé	cinenews *	out *	rendez- vous	immo- vlan	gocar
	✔		✔	✔

PREMIUM

Splash

Dimensions640 x 480 px

Weightmax. 100 kb

Devicedesktop & tablet
(smartphone : mobile splash 320 x 480 px & 480 x 320 px)
(tablet apps : tablet splash 1024 x 768 px & 768 x 1024 px)
NB : the close button is added with our template

Available on :

lesoir *	sudinfo	figaro	grenz- echo	rtl	20 minutes	passion santé	cinenews *	out *	rendez- vous	immo- vlan	gocar
✔	✔	✔	✔	v		✔	✔	✔	v	✔	✔

EXCLUSIVE

Take-over

Creatives

1) Wallpaper : 1600 x 1200 px
header : max 250px (header + leaderboard's height added)

2) Leaderboard : 728 x 90 px / 840 x 150 px

3) IMU / Halfpage : 300 x 250 px / 300 x 600 px

4) Large rectangle : 468 x 400 px (depending on the site)

Weightmax. 100 kb / creative

Devicedesktop
(smartphone : mobile splash 320 x 480 px or Parallax)

Submission delay5 business days, with editor's approval

Available on :

lesoir *	sudinfo	figaro	grenz- echo	rtl	20 minutes	passion santé	cinenews *	out *	rendez- vous	immo- vlan	gocar
✔	✔	✔	✔	✔		✔	✔	✔	✔	✔	✔

EXCLUSIVE

Mobile Smartphone Parallax

Dimensions300 x 600 px or 320 x 480 px (image gif, png, jpg)

Color#code (in the preview : orange)

TitleName of the advertiser (in the preview : KLM)

Available on :

lesoir *	sudinfo	figaro	grenz- echo	rtl	20 minutes	passion santé	cinenews *	out *	rendez- vous	immo- vlan	gocar
✔							✔	✔

EXCLUSIVE

Mobile Smartphone Splash

Dimensions320 x 480 px (portrait) (High Resolution : 640x960)
480 x 320 px (landscape) (High Resolution : 960x640)

Weightmax. 80 kb

Devicesmartphone (apps & mobile site)

Available on :

lesoir *	sudinfo	figaro	grenz- echo	rtl	20 minutes	passion santé	cinenews *	out *	rendez- vous	immo- vlan	gocar
✔	✔		✔	✔		✔	✔	✔	✔	✔	✔

EXCLUSIVE

Tablet Smartphone Splash

Dimensions768 x 1024 px (portrait) (High Resolution : 1536x2048)
1024 x 768 px (landscape) (High Resolution : 2048x1536)

Weightmax. 125 kb

Devicetablet (apps)

Available on :

lesoir *	sudinfo	figaro	grenz- echo	rtl	20 minutes	passion santé	cinenews *	out *	rendez- vous	immo- vlan	gocar
✔	✔		✔	✔					✔

NATIVE

Infeed

For each article
Image : 475 x 317 px (note : for RTL : 475 x 267 px)
Title : max. 80 characters (spaces included)
Header : max. 100 characters (spaces included)
Links : click tracker

Delivery Delays
8 business days

Devicedesktop, smartphone

Available on :

lesoir *	sudinfo	figaro	grenz- echo	rtl	20 minutes	passion santé	cinenews *	out	rendez- vous	immo- vlan	gocar
✔	✔		✔	✔

NATIVE

Outbrain

Content

All elements should work properly on sending
Image : 500 x 500 px for an optimized result (min. 109 x 109 px)
Title : max. 70 characters spaces included (minimum. 3 titles / url)
(for mobile targetting : max 50 characters)
Links : url (click command) or rss flux, a unique impression tracker by language
Only content marketing will be admitted !
it must drive traffic to a specific article and not to a homepage or section
(if needed with UTM)

Follow Outbrain’s guidelines

Delivery Delays
8 business days

Widget position
The banners will run on all articles pages of Outbrain's network

Available on : Outbrain's Partners

NATIVE

Partner zone

All elements should work properly on sending

Editorial Content :
Minimum 1 article(*) (title + head + body - min. 3.000 signs)
Minimum 1 photo (475 x 317 px) by article
a png-logo (max 300 px width)
(*) links into the content or upon the logo are trackable if needed

Display :
Desktop : Take-over (see Take over description)
leaderboard / large leaderboard
or/and medium rectangle / halfpage
or/and wallpaper

Mobile : mobile banner 320x100 (see description)

Infeedsee Infeed description above

Outbrainsee Outbrain description above

For infeed and outbrain, precise all the combinations you need between various/several content (images, titles and url)

Delivery Delays
8 business days

* = responsive site

last update : June 2017

Marques médias & contextes

Technical Specifications

Generalities

Standard formats

Premium formats

Exclusive formats

Native

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