Technical Specifications
Generalities
Delivery delays & contact General creative information Banner / Devices
Standard
Leaderboard Large leaderboard Medium rectangle Skyscraper Mobile Smartphone banner
Premium
TV spot leaderboard Billboard Halfpage
Exclusive
Take over Full Impact Full Impact Video Full Impact Video Mobile
Native
Infeed unit Click out Partner Zone
Video
Delivery delays & Contact
Delivery
Materials must be sent to : adweb@rossel.be
Delivery delays
3 business days before start of the campaign for :
– Non Rich Media material (gif/jpg/png)
– Standard Rich Media material
5 business days before start of the campaign for :
– Take-over
– Full Impact / Full Impact Video / Full Impact Video Mobile
– Advanced rich media material
– HTML5
– Social Lift
8 business days before start of the campaign for :
– Rich media provider TAG (we need https tags (SSL)
– Native advertising (Infeed / partnerzone)
Material broadcast planning
In case of specific delivery by creative, a planning must be sent with the material
Contact infos
AdOperations : adweb@rossel.be – +32 (0)2 225 52 67
Koen Ardies – AdOperations
Philippe Vandermensbrugghe – AdOperations
Lionel Vanheuverzwijn – AdOperations
Kevin Fatemi – AdOperations
Native : native@rossel.be
Website
All creative informations
Image Creatives
- Image file may be delivered as GIF, JPG or PNG file format
- GIF may be animated or static, with maximum 3 loops within 15 seconds
- You have to provide us High Definition images for mobile (=size x2)
HTML5 Creatives
You may test your banner on https://h5validator.appspot.com/dcm/asset
ClickTag Integration in a HTML5 file :
– Into the 'head' :
<script type="text/javascript"> var clickTag = "http://www.mysite.com"; </script>
- On your global div
<div onclick="window.open(window.clickTag)" style="cursor:pointer"> </div>
Tags
– Tags Third Party are accepted
– If you use Google Campaign Manager, you can provide us 'Internal Redirect' Tags (to reduce discrepancies)
– Due to the GDPR regulation we can not accept all 3rd party tags.
If you want to be visible on our non-consent environment you will need to send us images with basic impression & click tracking
Leaderboard
Dimensions
728 x 90 px
Weight
max. 100 kb
Device
desktop & tablet
smartphone : Mobile Banner
Available on :
Note: for newsletter, only gif/jpg and no counter pixel
Large Leaderboard
Dimensions
840 x 150 px
Weight
max. 100 kb
Device
desktop
smartphone : Mobile Banner
tablet : Leaderboard
Available on :
IMU (Medium Rectangle)
Dimensions
300 x 250 px + (image High Resolution : 600 x 500 px)
Weight
max. 100 kb
Device
desktop, smartphone & tablet
Available on :
Note: for newsletter, only gif/jpg and no counter pixel
Skyscraper
Dimensions
120 x 600 / 160 x 600 px
Weight
max. 100 kb
Device
desktop & tablet
Available on :
Mobile Smartphone Banner
Dimensions
320 x 100 px + High Resolution : 640 x 200 px
Weight
max. 100 kb
Device
smartphone
Available on :
TV Spot Leaderboard
Dimensions
840 x 250 px
Weight
max. 100 kb
Device
desktop
smartphone : Mobile Banner
tablet : Leaderboard
Available on :
Billboard
Dimensions
970 x 250 px
Weight
max. 100 kb
Device
desktop
smartphone : Mobile Banner
tablet : Leaderboard
Available on :
Halfpage
Dimensions
300 x 600 px
Weight
max. 100 kb
Device
desktop & tablet
smartphone : Mobile Rectangle
Available on :
Full Impact
Dimensions
Front image : template (PNG with transparency)
Background image : template (which is fixed)
Weight
max. 150 kb for each image
Device
desktop
smartphone : Mobile Halfpage
Submission delay
5 business days, with editor's approval
Available on :
Full Impact Video
Dimensions
Rossel RON : 1280 x 500 px
Sosoir / Max : 1050 x 500 px
Device
desktop
Material
All formats can be enhanced with video, interactivity & HTML5, but this is not required. In case of enhanced Rich Media & video, try to limit yourselves to 3 – 4 MB for optimal serving & performance.
Available on :
Full Impact (Video) Mobile
Dimensions
300 x 600 px
Device
smartphone (website only)
Material
Normal : with image or tag 3rd party
Video : with tag 3rd party
Available on :
Take-over
Creatives
1) Wallpaper : 1600 x 1200 px
Pay attention to take different sizes of computer screens into account when designing the wallpaper
2) Leaderboard : 728 x 90 px / 840 x 150 px
3) IMU / Halfpage : 300 x 250 px / 300 x 600 px
4) Site's width : see below / PSD Template
Weight
Banner : max. 100 kb
Wallpaper : max. 150 kb
Device
desktop
smartphone : 2Ads : Mobile Banner + Mobile Rectangle
tablet : 2Ads : Leaderboard + IMU/Halfpage
Submission delay
5 business days, with editor's approval
Available on : (Site's width)
1000px
1000px
1224px
1024px
1048px
1000px
980px
Infeed
Based on the images and the texts of the validated articles
CTA : max. 40 characters (spaces included)
Device
desktop, tablet, smartphone
Available on :
Click Out
For each article
Image : 625 x 300 px
Title : max. 80 characters (spaces included)
Header : max. 100 characters (spaces included)
CTA : max. 40 characters (spaces included)
Delivery Delays
8 business days
Device
desktop, tablet, smartphone
Available on :
GENERAL INFORMATIONS
Video Creatives
All rich-media creatives may contain video
– Video length is maximum 30 seconds
– External video must be hosted on a streaming server/progressive download and/or rich media provider without player signature
– Video may not loop (it will stop with a poster image or click to action with no proposal of viewing others videos)
– Play / Pause / Replay Buttons are recommended
– Sound rules must be applied
– clickTAG rules must be applied
DIMENSIONS
1280x720 pixels + 2.000 kbps
FILE TYPE
MP4 ou VAST 3
ratio 16/9
max 30 seconds
weight
Max. 512 Mo
Submission delay
5 business days
Device
desktop, smartphone
OUTSTREAM VIDEO
URL
We need an extra Clicktracker in case you are using a VAST
Available on :
INSTREAM VIDEO
Duration
Instream 6, 6-15, 15-30
Skippable
Depending on duration (15-30)
Available on :